Attio vs Keap: Pricing Comparison 2026
Side-by-side pricing comparison of Attio and Keap. See all plans, features, and costs at a glance.
Bottom line: Keap starts at $299/mo, making it $3330/mo cheaper than Attio ($3629/mo). Attio offers a free plan.
Last updated: March 16, 2026
Attio vs Keap: Quick Pricing Facts
| Feature | Attio | Keap |
|---|---|---|
| Starting Price | $3629/mo | $299/mo |
| Number of Plans | 4 | 1 |
| Free Tier | Yes | No |
| Pricing Model | per-seat | usage-based |
| Annual Discount | N/A | N/A |
Keap is the more affordable option, starting at $299/mo compared to Attio's $3629/mo. Both are CRM tools with 5 combined pricing plans and 12 features compared.
Attio stands out with a free plan for getting started. Attio uses per-seat pricing while Keap uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans |  Attio Try it free |  Keap Try it free |
|---|---|---|
| Tier 1 | 0 $0/monthCheapest Includes
| Need more than 50,000 contacts? $299/month |
| Tier 2 | — | |
| Tier 3 | 69 $8669/monthCheapest Includes
| — |
| Tier 4 | Custom Custom pricing Includes
| — |
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Attio
Attio offers a free plan, offers 4 tiers vs 1.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Attio
Try Attio freeWhich Should You Choose?
Choose Attio if:
- •You need a free plan with Real-time contact syncing, Automatic data enrichment—Attio offers no-cost access with no credit card required
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Attio offers 12 additional features across its plans
- •Your team needs custom enterprise pricing—Attio offers negotiated terms for large deployments
Choose Keap if:
- •You want lower per-user costs—Keap starts at $299/mo, saving $3330/mo compared to Attio at $3629/mo
- •You need predictable billing — Keap's usage-based model avoids surprise overages
- •Keap's feature bundling aligns with how CRM teams actually work day-to-day
Attio offers a free plan [1], eliminating the cost barrier for evaluation, while Keap requires paid subscription from the start. This gives Attio a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Attio's free tier, upgrading to a paid plan at approximately $3629/mo provides substantial additional functionality. Compare this pricing path against Keap's tiering starting at $299/mo to assess total cost of ownership over 12 months. Attio's 4 tiers provide flexibility at different budgets, while Keap's 1 tier structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Attio is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Attio vs Keap
Which is cheaper, Attio or Keap?
How many pricing plans does Attio have vs Keap?
Does Attio or Keap offer a free plan?
Does Attio or Keap offer custom enterprise pricing?
What pricing models do Attio and Keap use?
How do Attio and Keap compare for CRM?
Sources
- Attio Official Pricing— Vendor pricing page
- Keap Official Pricing— Vendor pricing page
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