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Bigin by Zoho vs Clay: Pricing Comparison 2026

Side-by-side pricing comparison of Bigin by Zoho and Clay. See all plans, features, and costs at a glance.

Bottom line: Bigin by Zoho starts at $9/mo, making it $158/mo cheaper than Clay ($167/mo). Bigin by Zoho offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Bigin by Zoho freeAffiliateTry Clay freeUpdated this monthPrice updated 11d ago

Bigin by Zoho vs Clay: Quick Pricing Facts

FeatureBigin by ZohoClay
Starting Price$9/mo$167/mo
Number of Plans44
Free TierYesYes
Pricing Modelper-seatusage-based
Annual DiscountN/AN/A

Bigin by Zoho is the more affordable option, starting at $9/mo compared to Clay's $167/mo. Both are CRM tools with 8 combined pricing plans and 23 features compared.

Both tools offer free plans, making them accessible for teams on a budget. Bigin by Zoho uses per-seat pricing while Clay uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Bigin by Zoho
Bigin by Zoho
Try freeAffiliate
Clay
Tier 1
Free
$0/monthCheapest
Start with Free
Free
$0/monthCheapest
Includes
  • Unlimited seats and tables
  • Run multi-provider waterfalls
  • Run up to 200 rows per table
  • Enrich with Claygent Claygent is Clay's AI agent with access to web research. You can generate any custom data points using Claygent.
  • Bring your own API key
  • Send emails with Clay sequencer
Start with Free
Tier 2
Express
$9/monthCheapest
Start with Express
Launch
$167/month
Includes
  • Enrich phone numbers
  • Run unlimited search with Audiences
  • Track job changes and other signals Get signals on job change, promotions, new hires, company news, and social.
  • Run up to 50,000 rows per table
  • Launch email campaigns via integrations Launch email campaigns natively in Clay or via integrations with email campaign providers
  • Reuse functions across workflows
Start with Launch
Tier 3
Premier
$15/monthCheapest
Start with Premier
GrowthPopular
$446/month
Includes
  • Auto-sync and enrich CRM and data warehouse
  • Unlimited search & 250k imports with Audiences
  • Integrate with any HTTP API
  • Automate any signal via webhook
  • Track web intent signals
  • Includes 1 ads audience
  • Get priority support
Start with Growth
Tier 4
Bigin 360
$21/monthCheapest
Start with Bigin 360
Enterprise
Custom pricing
Includes
  • Unlimited ad audiences
  • Run unlimited search and unlimited imports with Audiences
  • Sign in with SSO
  • Role-based access control (RBAC) Advanced role-based access control includes workbook-level credit budget and viewer roles
Start with Enterprise

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Bigin by Zoho

Pipeline-centric CRM for small businesses by Zoho

View all Bigin by Zoho plans

Clay

Data enrichment and personalized outreach automation platform

View all Clay plans

Frequently Asked Questions: Bigin by Zoho vs Clay

Which is cheaper, Bigin by Zoho or Clay?
As of July 2026, Bigin by Zoho starts at a lower price point. Bigin by Zoho starts at $9/mo while Clay starts at $167/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Bigin by Zoho have vs Clay?
Bigin by Zoho offers 4 pricing plans, while Clay offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Bigin by Zoho or Clay offer a free plan?
Yes, both Bigin by Zoho and Clay offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
What is the most popular Clay plan?
The Growth plan is Clay's most popular tier, priced at $446/mo. Key features include Auto-sync and enrich CRM and data warehouse, Unlimited search & 250k imports with Audiences, Integrate with any HTTP API.
Does Bigin by Zoho or Clay offer custom enterprise pricing?
Clay offers a custom-priced enterprise tier for larger teams. Bigin by Zoho lists all its pricing publicly.
What pricing models do Bigin by Zoho and Clay use?
Bigin by Zoho uses a per-seat pricing model, while Clay uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Bigin by Zoho and Clay compare for CRM?
Both Bigin by Zoho and Clay are CRM tools. Bigin by Zoho offers 4 plans starting at $9/mo, while Clay offers 4 plans starting at $167/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Bigin by Zoho Official Pricing- Vendor pricing page
  2. Clay Official Pricing- Vendor pricing page

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