Bigin by Zoho vs Clay: Pricing Comparison 2026
Side-by-side pricing comparison of Bigin by Zoho and Clay. See all plans, features, and costs at a glance.
Bottom line: Bigin by Zoho starts at $9/mo, making it $158/mo cheaper than Clay ($167/mo). Bigin by Zoho offers a free plan.
Last updated: March 16, 2026
Bigin by Zoho vs Clay: Quick Pricing Facts
| Feature | Bigin by Zoho | Clay |
|---|---|---|
| Starting Price | $9/mo | $167/mo |
| Number of Plans | 4 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | per-seat | usage-based |
| Annual Discount | N/A | N/A |
Bigin by Zoho is the more affordable option, starting at $9/mo compared to Clay's $167/mo. Both are CRM tools with 8 combined pricing plans and 21 features compared.
Both tools offer free plans, making them accessible for teams on a budget. Bigin by Zoho uses per-seat pricing while Clay uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans | Bigin by Zoho Try it free | Clay Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest | Free $0/monthCheapest Includes
|
| Tier 2 | Express $9/monthCheapest | Launch $167/month Includes
|
| Tier 3 | Premier $15/monthCheapest | GrowthPopular $446/month Includes
|
| Tier 4 | Bigin 360 $21/monthCheapest | Enterprise Custom pricing Includes
|
Swipe to compare plans →
Which Should You Choose?
Choose Bigin by Zoho if:
- •You want lower per-user costs—Bigin by Zoho starts at $9/mo, saving $158/mo compared to Clay at $167/mo
- •You prefer Bigin by Zoho's free tier features—features
- •You want Bigin by Zoho's approach to incremental feature unlocking across its 4 pricing tiers
Choose Clay if:
- •You prefer Clay's free tier features—Unlimited seats and tables, Run multi-provider waterfalls
- •You want more features built-in—Clay offers 21 additional features across its plans
- •Your team needs custom enterprise pricing—Clay offers negotiated terms for large deployments
Both Bigin by Zoho and Clay offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Bigin by Zoho includes multiple features, while Clay includes 6 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Bigin by Zoho vs Clay
Which is cheaper, Bigin by Zoho or Clay?
How many pricing plans does Bigin by Zoho have vs Clay?
Does Bigin by Zoho or Clay offer a free plan?
What is the most popular Clay plan?
Does Bigin by Zoho or Clay offer custom enterprise pricing?
What pricing models do Bigin by Zoho and Clay use?
How do Bigin by Zoho and Clay compare for CRM?
Sources
- Bigin by Zoho Official Pricing— Vendor pricing page
- Clay Official Pricing— Vendor pricing page
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