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CRM

Clay vs Snov.io: Pricing Comparison 2026

Side-by-side pricing comparison of Clay and Snov.io. See all plans, features, and costs at a glance.

Bottom line: Snov.io starts at $3/mo, making it $164/mo cheaper than Clay ($167/mo). Clay offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Clay freeTry Snov.io freePrice updated 11d agoUpdated this month
Best Value

Clay - Clay offers a free plan, offers 4 tiers vs 2.

Clay vs Snov.io: Quick Pricing Facts

FeatureClaySnov.io
Starting Price$167/mo$3/mo
Number of Plans42
Free TierYesNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Snov.io is the more affordable option, starting at $3/mo compared to Clay's $167/mo. Both are CRM tools with 6 combined pricing plans and 23 features compared.

Clay stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Snov.io
Snov.io
Try free
Tier 1
Free
$0/monthCheapest
Includes
  • Unlimited seats and tables
  • Run multi-provider waterfalls
  • Run up to 200 rows per table
  • Enrich with Claygent Claygent is Clay's AI agent with access to web research. You can generate any custom data points using Claygent.
  • Bring your own API key
  • Send emails with Clay sequencer
Preconfigured domains
$3/month
Tier 2
Launch
$167/month
Includes
  • Enrich phone numbers
  • Run unlimited search with Audiences
  • Track job changes and other signals Get signals on job change, promotions, new hires, company news, and social.
  • Run up to 50,000 rows per table
  • Launch email campaigns via integrations Launch email campaigns natively in Clay or via integrations with email campaign providers
  • Reuse functions across workflows
Done-for-you mailboxes
$4/monthCheapest
Tier 3
GrowthPopular
$446/monthCheapest
Includes
  • Auto-sync and enrich CRM and data warehouse
  • Unlimited search & 250k imports with Audiences
  • Integrate with any HTTP API
  • Automate any signal via webhook
  • Track web intent signals
  • Includes 1 ads audience
  • Get priority support
-
Tier 4
Enterprise
Custom pricing
Includes
  • Unlimited ad audiences
  • Run unlimited search and unlimited imports with Audiences
  • Sign in with SSO
  • Role-based access control (RBAC) Advanced role-based access control includes workbook-level credit budget and viewer roles
-

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Clay

Data enrichment and personalized outreach automation platform

View all Clay plans

Snov.io

Sales automation and email outreach with lead generation

View all Snov.io plans

Frequently Asked Questions: Clay vs Snov.io

Which is cheaper, Clay or Snov.io?
As of July 2026, Snov.io starts at a lower price point. Clay starts at $167/mo while Snov.io starts at $3/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Clay have vs Snov.io?
Clay offers 4 pricing plans, while Snov.io offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Clay or Snov.io offer a free plan?
Clay offers a free plan, while Snov.io does not. If budget is a concern, Clay lets you get started at no cost.
What is the most popular Clay plan?
The Growth plan is Clay's most popular tier, priced at $446/mo. Key features include Auto-sync and enrich CRM and data warehouse, Unlimited search & 250k imports with Audiences, Integrate with any HTTP API.
Does Clay or Snov.io offer custom enterprise pricing?
Clay offers a custom-priced enterprise tier for larger teams. Snov.io lists all its pricing publicly.
How do Clay and Snov.io compare for CRM?
Both Clay and Snov.io are CRM tools. Clay offers 4 plans starting at $167/mo, while Snov.io offers 2 plans starting at $3/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Clay Official Pricing- Vendor pricing page
  2. Snov.io Official Pricing- Vendor pricing page

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