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Clay vs Zoho CRM: Pricing Comparison 2026

Side-by-side pricing comparison of Clay and Zoho CRM. See all plans, features, and costs at a glance.

Bottom line: Zoho CRM starts at $14/mo, making it $153/mo cheaper than Clay ($167/mo). Clay offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Clay freeTry Zoho CRM freeAffiliatePrice updated 11d agoPrice updated 14d ago

Clay vs Zoho CRM: Quick Pricing Facts

FeatureClayZoho CRM
Starting Price$167/mo$14/mo
Number of Plans44
Free TierYesNo
Pricing Modelusage-basedper-seat
Annual DiscountN/AN/A

Zoho CRM is the more affordable option, starting at $14/mo compared to Clay's $167/mo. Both are CRM tools with 8 combined pricing plans and 58 features compared. At comparable tiers, the monthly price difference is $406.

Clay stands out with a free plan for getting started. Clay uses usage-based pricing while Zoho CRM uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Clay
Zoho CRM
Zoho CRM
Try freeAffiliate
Tier 1
Free
$0/monthCheapest
Includes
  • Unlimited seats and tables
  • Run multi-provider waterfalls
  • Run up to 200 rows per table
  • Enrich with Claygent Claygent is Clay's AI agent with access to web research. You can generate any custom data points using Claygent.
  • Bring your own API key
  • Send emails with Clay sequencer
Start with Free
Standard
$14/month
Includes
  • Envoi en masse d'e-mails
  • Modules personnalisés
  • Workflows
  • Cadences
  • Prévision de ventes
  • Champs de recherche
  • Canevas
  • Intégration à Office 365
  • Zoho Marketplace
Start with Standard
Tier 2
Launch
$167/month
Includes
  • Enrich phone numbers
  • Run unlimited search with Audiences
  • Track job changes and other signals Get signals on job change, promotions, new hires, company news, and social.
  • Run up to 50,000 rows per table
  • Launch email campaigns via integrations Launch email campaigns natively in Clay or via integrations with email campaign providers
  • Reuse functions across workflows
Start with Launch
Professional
$23/monthCheapest
Includes
  • Blueprint
  • CPQ
  • SalesSignals
  • Gestion des stocks
  • Webhooks
  • Règles d'attribution
  • Règles de validation
  • Kiosque Studio
  • Intégration de Google Ads
Start with Professional
Tier 3
GrowthPopular
$446/month
Includes
  • Auto-sync and enrich CRM and data warehouse
  • Unlimited search & 250k imports with Audiences
  • Integrate with any HTTP API
  • Automate any signal via webhook
  • Track web intent signals
  • Includes 1 ads audience
  • Get priority support
Start with Growth
EnterprisePopular
$40/monthCheapest
Includes
  • Zia, assistante IA
  • Gestion des secteurs
  • Fonctions personnalisées
  • Orchestration des parcours
  • Portails multi-utilisateurs
  • Mises en page
  • Scripts client
  • Processus d'approbation
  • Sandbox
Start with Enterprise
Tier 4
Enterprise
Custom pricing
Includes
  • Unlimited ad audiences
  • Run unlimited search and unlimited imports with Audiences
  • Sign in with SSO
  • Role-based access control (RBAC) Advanced role-based access control includes workbook-level credit budget and viewer roles
Start with Enterprise
Ultimate
$52/monthCheapest
Includes
  • Limites de fonctionnalités avancées
  • Capacités d'IA étendues
  • Personnalisation avancée
  • Préparation des données
  • Analyse augmentée
  • Visualisation des données
  • Informations commerciales unifiées
  • Administration avancée
Start with Ultimate

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Try Clay freeFree plan availableTry Zoho CRM freeFrom $14/mo
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Clay

Data enrichment and personalized outreach automation platform

View all Clay plans

Zoho CRM

Affordable CRM with AI assistant, automation, and analytics

View all Zoho CRM plans

What Reviewers Say

Frequently Asked Questions: Clay vs Zoho CRM

Which is cheaper, Clay or Zoho CRM?
As of July 2026, Zoho CRM starts at a lower price point. Clay starts at $167/mo while Zoho CRM starts at $14/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Clay have vs Zoho CRM?
Clay offers 4 pricing plans, while Zoho CRM offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Clay or Zoho CRM offer a free plan?
Clay offers a free plan, while Zoho CRM does not. If budget is a concern, Clay lets you get started at no cost.
What is the most popular Clay plan?
The Growth plan is Clay's most popular tier, priced at $446/mo. Key features include Auto-sync and enrich CRM and data warehouse, Unlimited search & 250k imports with Audiences, Integrate with any HTTP API.
What is the most popular Zoho CRM plan?
The Enterprise plan is Zoho CRM's most popular tier, priced at $40/mo. Key features include Zia, assistante IA, Gestion des secteurs, Fonctions personnalisées.
Does Clay or Zoho CRM offer custom enterprise pricing?
Clay offers a custom-priced enterprise tier for larger teams. Zoho CRM lists all its pricing publicly.
What pricing models do Clay and Zoho CRM use?
Clay uses a usage-based pricing model, while Zoho CRM uses per-seat pricing. The right model depends on your team size and usage patterns.
AI Recommendations

Sources

  1. Clay Official Pricing- Vendor pricing page
  2. Zoho CRM Official Pricing- Vendor pricing page

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