Insightly vs Keap: Pricing Comparison 2026
Side-by-side pricing comparison of Insightly and Keap. See all plans, features, and costs at a glance.
Bottom line: Insightly starts at $29/mo, making it $270/mo cheaper than Keap ($299/mo). Neither offers a free plan.
Last updated: March 16, 2026
Insightly vs Keap: Quick Pricing Facts
| Feature | Insightly | Keap |
|---|---|---|
| Starting Price | $29/mo | $299/mo |
| Number of Plans | 2 | 1 |
| Free Tier | No | No |
| Pricing Model | per-seat | usage-based |
| Annual Discount | N/A | N/A |
Insightly is the more affordable option, starting at $29/mo compared to Keap's $299/mo. Both are CRM tools with 3 combined pricing plans and 0 features compared.
Insightly uses per-seat pricing while Keap uses usage-based pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans |  Insightly Try it free |  Keap Try it free |
|---|---|---|
| Tier 1 | Plus $29/monthCheapest | Need more than 50,000 contacts? $299/month |
| Tier 2 | AI Copilot $49/monthCheapest | — |
Swipe to compare plans →
Insightly
Insightly starts at $270/mo lower ($29/mo vs $299/mo), offers 2 tiers vs 1.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Insightly
Try Insightly freeWhich Should You Choose?
Choose Insightly if:
- •You want lower per-user costs—Insightly starts at $29/mo, saving $270/mo compared to Keap at $299/mo
- •You need 2 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You need predictable billing — Insightly's per-seat model avoids surprise overages
Choose Keap if:
- •Keap's usage-based pricing lets you match exact team size without tier gaps
- •You value Keap's specific feature progression from free to advanced tier levels
- •Keap's approach to CRM reflects how modern teams actually use these tools
Insightly is the more affordable choice [1], starting at $29/mo compared to Keap's $299/mo. For a 50-person team on paid plans, this translates to Insightly saving approximately $13500/month. Insightly offers 2 pricing tiers compared to Keap's 1, giving you more granular control over scaling costs as your team grows. The pricing math favors Insightly for most team sizes. Keap becomes worth the premium only when its differentiating features are central to your workflow.
Frequently Asked Questions: Insightly vs Keap
Which is cheaper, Insightly or Keap?
How many pricing plans does Insightly have vs Keap?
What pricing models do Insightly and Keap use?
How do Insightly and Keap compare for CRM?
Sources
- Insightly Official Pricing— Vendor pricing page
- Keap Official Pricing— Vendor pricing page
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