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ActiveCampaign vs Snov.io: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Snov.io. See all plans, features, and costs at a glance.

Bottom line: Snov.io starts at $3/mo, making it $12/mo cheaper than ActiveCampaign ($15/mo). Neither offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try ActiveCampaign freeAffiliateTry Snov.io freePrice updated 12d agoUpdated this month
Best Value

ActiveCampaign - ActiveCampaign for marketing automation and CRM; Snov.io for outbound prospecting with email finding.

ActiveCampaign vs Snov.io: Quick Pricing Facts

FeatureActiveCampaignSnov.io
Starting Price$15/mo$3/mo
Number of Plans72
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Snov.io is the more affordable option, starting at $3/mo compared to ActiveCampaign's $15/mo. Both are CRM tools with 9 combined pricing plans and 110 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try freeAffiliate
Snov.io
Snov.io
Try free
Tier 1
Enterprise
$145/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
Preconfigured domains
$3/monthCheapest
Start with Preconfigured domains
Tier 2
ProPopular
$79/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
Done-for-you mailboxes
$4/monthCheapest
Start with Done-for-you mailboxes
Tier 3
Plus
$49/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
-
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
-
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
-
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
-
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core
-

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ActiveCampaign

Marketing automation and CRM platform for customer experience

View all ActiveCampaign plans

Snov.io

Sales automation and email outreach with lead generation

View all Snov.io plans
Our Pick

ActiveCampaign

ActiveCampaign for marketing automation and CRM; Snov.io for outbound prospecting with email finding.

Based on pricing data only. Review the full comparison below for your specific needs.

Try ActiveCampaign freeFrom $15/mo

Which Should You Choose?

Choose ActiveCampaign if:

  • •You need marketing automation with complex email sequences and lead scoring
  • •Your team runs sophisticated automated workflows alongside pipeline management
  • •ActiveCampaign's CRM and automation features are more complete

Choose Snov.io if:

  • •You need a B2B prospecting tool that finds and verifies email addresses
  • •Snov.io combines email finding, verification, and drip outreach at competitive pricing
  • •Your outbound team needs contact discovery alongside email sequence tools

ActiveCampaign is a marketing automation CRM. Snov.io is a B2B prospecting tool with email finding and drip sequences. For outbound teams that need contact discovery combined with email sequences, Snov.io is more purpose-built. For teams with inbound marketing automation as the core need, ActiveCampaign wins.

Try ActiveCampaign freeFrom $15/mo
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Frequently Asked Questions: ActiveCampaign vs Snov.io

Which is cheaper, ActiveCampaign or Snov.io?
As of July 2026, Snov.io starts at a lower price point. ActiveCampaign starts at $15/mo while Snov.io starts at $3/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does ActiveCampaign have vs Snov.io?
ActiveCampaign offers 7 pricing plans, while Snov.io offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
How do ActiveCampaign and Snov.io compare for CRM?
Both ActiveCampaign and Snov.io are CRM tools. ActiveCampaign offers 7 plans starting at $15/mo, while Snov.io offers 2 plans starting at $3/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. ActiveCampaign Official Pricing- Vendor pricing page
  2. Snov.io Official Pricing- Vendor pricing page

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