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Affinity vs Attio: Pricing Comparison 2026

Side-by-side pricing comparison of Affinity and Attio. See all plans, features, and costs at a glance.

Bottom line: Affinity starts at Custom pricing and Attio starts at $3629/mo. Compare all 8 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Affinity vs Attio: Quick Pricing Facts

FeatureAffinityAttio
Starting PriceCustom pricing$3629/mo
Number of Plans44
Free TierNoYes
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Affinity and Attio are both priced at Custom pricing, making them equally accessible CRM tools. Together they offer 8 pricing plans with 32 features compared, so the best choice comes down to which features match your needs.

Attio stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Affinity
Affinity
Try it free
Tier 1
Essential
$167 / year
Includes
  • Automated activity capture across email and calendar
  • Relationship scoring and strength indicators
  • Complete historical interaction context
  • Basic deal pipeline management
  • 40+ sources of data enrichment
Start with Essential
0
$0/monthCheapest
Includes
  • Real-time contact syncing
  • Automatic data enrichment
  • Up to 3 seats
Start with 0
Tier 2
Scale
$192 / year
Includes
  • Everything in Essential
  • Chrome and email extensions for deal sourcing
  • Enhanced relationship intelligence mapping
  • Deal velocity and conversion analytics
  • Mobile access to relationship insights
Start with Scale
29
$3629/monthCheapest
Includes
  • Private lists
  • Enhanced email sending
  • No seat limits
Start with 29
Tier 3
AdvancedPopular
$225 / year
Includes
  • Everything in Scale
  • AI-powered meeting intelligence
  • Scaled email communication and tracking
  • AI-powered alternative data research capabilities
  • Premium company and people data enrichment
Start with Advanced
69
$8669/monthCheapest
Includes
  • Call Intelligence & sequences
  • Advanced permissions
  • Priority support
Start with 69
Tier 4
Enterprise
Custom pricing
Includes
  • Everything in Advanced
  • Enterprise-grade SSO authentication
  • Granular data access controls
  • Custom data governance frameworks
  • Full API access for tech stack integration
Start with Enterprise
Custom
Custom pricing
Includes
  • Unlimited objects
  • Unlimited teams
  • Advanced security & admin
Start with Custom

Swipe to compare plans →

Affinity

Relationship intelligence CRM for dealmakers and investors

View all Affinity plans

Attio

Next-gen CRM with custom objects and real-time data syncing

View all Attio plans
Our Pick

Attio

Attio offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Attio

Try Attio free

Which Should You Choose?

Choose Affinity if:

  • You want more features built-in—Affinity offers 8 additional features across its plans
  • You prioritize Affinity's user experience and interface over price (both tools are similarly priced)
  • Affinity's 4-tier per-seat structure gives clearer cost visibility for budget planning

Choose Attio if:

  • You need a free plan with Real-time contact syncing, Automatic data enrichment—Attio offers no-cost access with no credit card required
  • You prioritize Attio's user experience and interface over price (both tools are similarly priced)
  • You need predictable billing — Attio's per-seat model avoids surprise overages

Attio offers a free plan [1], eliminating the cost barrier for evaluation, while Affinity requires paid subscription from the start. This gives Attio a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Attio's free tier, upgrading to a paid plan at approximately $3629/mo provides substantial additional functionality. Compare this pricing path against Affinity's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Attio's 4 tiers provide flexibility at different budgets, while Affinity's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Attio is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Affinity vs Attio

How many pricing plans does Affinity have vs Attio?
Affinity offers 4 pricing plans, while Attio offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Affinity or Attio offer a free plan?
Attio offers a free plan, while Affinity does not. If budget is a concern, Attio lets you get started at no cost.
Can I save money by paying annually for Affinity or Attio?
Both Affinity and Attio offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Affinity plan?
The Advanced plan is Affinity's most popular tier, priced at Custom pricing. Key features include Everything in Scale, AI-powered meeting intelligence, Scaled email communication and tracking.
Does Affinity or Attio offer custom enterprise pricing?
Yes, both Affinity and Attio offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Affinity and Attio compare for CRM?
Both Affinity and Attio are CRM tools. Affinity offers 4 plans starting at Custom pricing, while Attio offers 4 plans starting at $3629/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Affinity Official PricingVendor pricing page
  2. Attio Official PricingVendor pricing page

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