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Apollo.io vs Freshsales: Pricing Comparison 2026

Side-by-side pricing comparison of Apollo.io and Freshsales. See all plans, features, and costs at a glance.

Bottom line: Freshsales starts at $9/mo, making it $40/mo cheaper than Apollo.io ($49/mo). Apollo.io offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Apollo.io vs Freshsales: Quick Pricing Facts

FeatureApollo.ioFreshsales
Starting Price$49/mo$9/mo
Number of Plans42
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Freshsales is the more affordable option, starting at $9/mo compared to Apollo.io's $49/mo. Both are CRM tools with 6 combined pricing plans and 19 features compared.

Apollo.io stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Apollo.io
Apollo.io
Try it freeAffiliate
Freshsales
Freshsales
Try it free
Tier 1
Free
$0/monthCheapest
Start with Free
Includes
$9/month
Includes
  • Kanban View for Contacts, Accounts, and Deals
  • Contact Lifecycle Stages
  • Built-in Chat, Email, & Phone
  • Email Templates
  • Custom Fields
  • Basic Workflows
  • Contextual Collaboration with Slack
  • Product Catalog
  • Curated Reports
  • Freshworks Marketplace
  • 1 CPQ license
  • Mobile App
  • 24x5 Support
Start with Includes
Tier 2
Basic
$49/monthCheapest
Start with Basic
Everything in Pro, plus
$59/month
Includes
  • Field-level Permissions
  • Custom Modules
  • Forecasting Insights by Freddy AI
  • Workflows for Custom Modules
  • Sandbox
  • Audit Logs
Start with Everything in Pro, plus
Tier 3
Professional
$79/monthCheapest
Start with Professional
Tier 4
Organization
$119/monthCheapest
Start with Organization

Swipe to compare plans →

Apollo.io

B2B sales intelligence and engagement platform

View all Apollo.io plans

Freshsales

AI-powered CRM with built-in phone, email, and chat

View all Freshsales plans

What Reviewers Say

Our Pick

Apollo.io

Apollo.io offers a free plan, offers 4 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Apollo.io

Try Apollo.io free

Which Should You Choose?

Choose Apollo.io if:

  • You need a free plan with core features—Apollo.io offers no-cost access with no credit card required
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • Apollo.io's per-seat pricing lets you match exact team size without tier gaps

Choose Freshsales if:

  • You want lower per-user costs—Freshsales starts at $9/mo, saving $40/mo compared to Apollo.io at $49/mo
  • You want more features built-in—Freshsales offers 19 additional features across its plans
  • You need predictable billing — Freshsales's per-seat model avoids surprise overages

Apollo.io offers a free plan [1], eliminating the cost barrier for evaluation, while Freshsales requires paid subscription from the start. This gives Apollo.io a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Apollo.io's free tier, upgrading to a paid plan at approximately $49/mo provides substantial additional functionality. Compare this pricing path against Freshsales' tiering starting at $9/mo to assess total cost of ownership over 12 months. Apollo.io's 4 tiers provide flexibility at different budgets, while Freshsales' 2 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Apollo.io is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

Best choice: Apollo.io

Try Apollo.io free
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Frequently Asked Questions: Apollo.io vs Freshsales

Which is cheaper, Apollo.io or Freshsales?
As of March 2026, Freshsales starts at a lower price point. Apollo.io starts at $49/mo while Freshsales starts at $9/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Apollo.io have vs Freshsales?
Apollo.io offers 4 pricing plans, while Freshsales offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Apollo.io or Freshsales offer a free plan?
Apollo.io offers a free plan, while Freshsales does not. If budget is a concern, Apollo.io lets you get started at no cost.
How do Apollo.io and Freshsales compare for CRM?
Both Apollo.io and Freshsales are CRM tools. Apollo.io offers 4 plans starting at $49/mo, while Freshsales offers 2 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Apollo.io Official PricingVendor pricing page
  2. Freshsales Official PricingVendor pricing page

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