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Apollo.io vs Freshsales: Pricing Comparison 2026

Side-by-side pricing comparison of Apollo.io and Freshsales. See all plans, features, and costs at a glance.

Bottom line: Freshsales starts at $9/mo, making it $40/mo cheaper than Apollo.io ($49/mo). Apollo.io offers a free plan.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try Apollo.io freeAffiliateTry Freshsales freePrice updated 2d agoPrice updated 2d ago

Apollo.io vs Freshsales: Quick Pricing Facts

FeatureApollo.ioFreshsales
Starting Price$49/mo$9/mo
Number of Plans42
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Freshsales is the more affordable option, starting at $9/mo compared to Apollo.io's $49/mo. Both are CRM tools with 6 combined pricing plans and 19 features compared.

Apollo.io stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Apollo.io
Apollo.io
Try freeAffiliate
Freshsales
Freshsales
Try free
Tier 1
Free
$0/monthCheapest
Includes
$9/month
Includes
  • Kanban View for Contacts, Accounts, and Deals
  • Contact Lifecycle Stages
  • Built-in Chat, Email, & Phone
  • Email Templates
  • Custom Fields
  • Basic Workflows
  • Contextual Collaboration with Slack
  • Product Catalog
  • Curated Reports
  • Freshworks Marketplace
  • 1 CPQ license
  • Mobile App
  • 24x5 Support
Tier 2
Basic
$49/monthCheapest
Everything in Pro, plus
$59/month
Includes
  • Field-level Permissions
  • Custom Modules
  • Forecasting Insights by Freddy AI
  • Workflows for Custom Modules
  • Sandbox
  • Audit Logs
Tier 3
Professional
$79/monthCheapest
-
Tier 4
Organization
$119/monthCheapest
-

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Apollo.io

B2B sales intelligence and engagement platform

View all Apollo.io plans

Freshsales

AI-powered CRM with built-in phone, email, and chat

View all Freshsales plans

What Reviewers Say

Which Should You Choose?

Choose Apollo.io if:

  • Outbound prospecting from 275M+ contacts is the core of your sales process
  • Contact enrichment and cold email sequences are more important than CRM management features
  • You need a database-first approach to building pipeline

Choose Freshsales if:

  • You need a full CRM with AI lead scoring, built-in phone, and pipeline management
  • Freshsales' Growth plan at $15/user/month includes Freddy AI and email sequences
  • Your team manages inbound leads and needs forecasting and territory management

Apollo is a sales intelligence and outbound platform. Freshsales is a full-featured CRM with AI capabilities. Apollo's strength is its contact database - 275M+ verified contacts for finding new prospects. Freshsales' strength is AI lead scoring, pipeline management, and built-in phone for working existing leads. Teams doing serious outbound often use Apollo for prospecting and export leads to a CRM like Freshsales for pipeline management. For a team that needs only one tool, the choice depends on whether prospecting or pipeline management is the bigger bottleneck.

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Frequently Asked Questions: Apollo.io vs Freshsales

Which is cheaper, Apollo.io or Freshsales?
As of July 2026, Freshsales starts at a lower price point. Apollo.io starts at $49/mo while Freshsales starts at $9/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Apollo.io have vs Freshsales?
Apollo.io offers 4 pricing plans, while Freshsales offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Apollo.io or Freshsales offer a free plan?
Apollo.io offers a free plan, while Freshsales does not. If budget is a concern, Apollo.io lets you get started at no cost.
How do Apollo.io and Freshsales compare for CRM?
Both Apollo.io and Freshsales are CRM tools. Apollo.io offers 4 plans starting at $49/mo, while Freshsales offers 2 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Apollo.io Official Pricing- Vendor pricing page
  2. Freshsales Official Pricing- Vendor pricing page

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