Apptivo vs Insightly: Pricing Comparison 2026
Side-by-side pricing comparison of Apptivo and Insightly. See all plans, features, and costs at a glance.
Bottom line: Apptivo starts at $20/mo, making it $9/mo cheaper than Insightly ($29/mo). Neither offers a free plan.
Last updated: July 6, 2026
Insightly - Insightly's tighter CRM-to-project pipeline is better suited for professional services firms managing deal and project delivery.
Apptivo vs Insightly: Quick Pricing Facts
| Feature | Apptivo | Insightly |
|---|---|---|
| Starting Price | $20/mo | $29/mo |
| Number of Plans | 4 | 2 |
| Free Tier | No | No |
| Pricing Model | per-seat | per-seat |
| Annual Discount | N/A | N/A |
Apptivo is the more affordable option, starting at $20/mo compared to Insightly's $29/mo. Both are CRM tools with 6 combined pricing plans and 25 features compared.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans | Apptivo Try free | Insightly Try free |
|---|---|---|
| Tier 1 | Lite $20/monthCheapest Includes
| Plus $29/month |
| Tier 2 | Premium $30/monthCheapest Includes
| AI Copilot $49/month |
| Tier 3 | Ultimate $50/monthCheapest Includes
| - |
| Tier 4 | Enterprise Custom pricing Includes
| - |
← Swipe to compare plans →
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Insightly
Insightly's tighter CRM-to-project pipeline is better suited for professional services firms managing deal and project delivery.
Based on pricing data only. Review the full comparison below for your specific needs.
Try Insightly freeFrom $29/moWhich Should You Choose?
Choose Apptivo if:
- •You need 45+ integrated apps beyond CRM and project management - invoicing, procurement, field service
- •Apptivo's broader coverage replaces more tools at $10/user/month
- •Your business has complex operational needs beyond the CRM-to-project pipeline
Choose Insightly if:
- •You need a clean CRM-to-project pipeline where closed deals convert directly to projects
- •Insightly's project management is tightly integrated with CRM records, not loosely connected
- •Your professional services firm needs deal and project data in a unified view
Insightly and Apptivo both combine CRM with project management, but Insightly's integration is tighter - closed deals convert directly to projects within the same workflow. Apptivo has broader operational coverage (invoicing, procurement) but the CRM-to-project connection is less seamless. Insightly wins for professional services firms that need the deal-to-project transition to be frictionless. Apptivo wins for businesses that need broader operational coverage.
Frequently Asked Questions: Apptivo vs Insightly
Which is cheaper, Apptivo or Insightly?
How many pricing plans does Apptivo have vs Insightly?
Does Apptivo or Insightly offer custom enterprise pricing?
How do Apptivo and Insightly compare for CRM?
Sources
- Apptivo Official Pricing- Vendor pricing page
- Insightly Official Pricing- Vendor pricing page
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