Skip to main content
CRM

Apptivo vs Insightly: Pricing Comparison 2026

Side-by-side pricing comparison of Apptivo and Insightly. See all plans, features, and costs at a glance.

Bottom line: Apptivo starts at $20/mo, making it $9/mo cheaper than Insightly ($29/mo). Neither offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Apptivo freeTry Insightly freePrice updated 11d agoPrice updated 11d ago
Best Value

Insightly - Insightly's tighter CRM-to-project pipeline is better suited for professional services firms managing deal and project delivery.

Apptivo vs Insightly: Quick Pricing Facts

FeatureApptivoInsightly
Starting Price$20/mo$29/mo
Number of Plans42
Free TierNoNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Apptivo is the more affordable option, starting at $20/mo compared to Insightly's $29/mo. Both are CRM tools with 6 combined pricing plans and 25 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Apptivo
Apptivo
Try free
Insightly
Insightly
Try free
Tier 1
Lite
$20/monthCheapest
Includes
  • 18 Apps
  • 100 Custom Fields Per App
  • 25 Workflows
  • 8 Custom Dashboards
  • 3rd Party Service Integration
  • 24x7 Support
Plus
$29/month
Tier 2
Premium
$30/monthCheapest
Includes
  • 46 Apps
  • 250 Custom Fields Per App
  • 75 Workflows
  • 25 Custom Dashboards
  • 3rd Party Service Integration
  • 24x7 Support
AI Copilot
$49/month
Tier 3
Ultimate
$50/monthCheapest
Includes
  • 57 Apps
  • 350 Custom Fields Per App
  • 150 Workflows
  • 50 Custom Dashboards
  • 3rd Party Service Integration
  • 24x7 Support
-
Tier 4
Enterprise
Custom pricing
Includes
  • 65 Apps
  • 500 Custom Fields Per App
  • 300 Workflows
  • 100 Custom Dashboards
  • Custom Integration
  • 24x7 + SLA
  • Account Manager
-

← Swipe to compare plans →

Ready to get started? Try either tool free — no credit card required.

Find the best deal for your team
Answer 2 quick questions and we'll help you choose the right plan

Apptivo

Cloud business management suite with CRM and invoicing

View all Apptivo plans

Insightly

CRM and project management platform for growing businesses

View all Insightly plans
Our Pick

Insightly

Insightly's tighter CRM-to-project pipeline is better suited for professional services firms managing deal and project delivery.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Insightly freeFrom $29/mo

Which Should You Choose?

Choose Apptivo if:

  • You need 45+ integrated apps beyond CRM and project management - invoicing, procurement, field service
  • Apptivo's broader coverage replaces more tools at $10/user/month
  • Your business has complex operational needs beyond the CRM-to-project pipeline

Choose Insightly if:

  • You need a clean CRM-to-project pipeline where closed deals convert directly to projects
  • Insightly's project management is tightly integrated with CRM records, not loosely connected
  • Your professional services firm needs deal and project data in a unified view

Insightly and Apptivo both combine CRM with project management, but Insightly's integration is tighter - closed deals convert directly to projects within the same workflow. Apptivo has broader operational coverage (invoicing, procurement) but the CRM-to-project connection is less seamless. Insightly wins for professional services firms that need the deal-to-project transition to be frictionless. Apptivo wins for businesses that need broader operational coverage.

ShareShare

Frequently Asked Questions: Apptivo vs Insightly

Which is cheaper, Apptivo or Insightly?
As of July 2026, Apptivo starts at a lower price point. Apptivo starts at $20/mo while Insightly starts at $29/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Apptivo have vs Insightly?
Apptivo offers 4 pricing plans, while Insightly offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Apptivo or Insightly offer custom enterprise pricing?
Apptivo offers a custom-priced enterprise tier for larger teams. Insightly lists all its pricing publicly.
How do Apptivo and Insightly compare for CRM?
Both Apptivo and Insightly are CRM tools. Apptivo offers 4 plans starting at $20/mo, while Insightly offers 2 plans starting at $29/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Apptivo Official Pricing- Vendor pricing page
  2. Insightly Official Pricing- Vendor pricing page

Related Articles

Track Price Changes

Get notified when pricing changes for these tools.