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ActiveCampaign vs Nimble: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Nimble. See all plans, features, and costs at a glance.

Bottom line: ActiveCampaign starts at $15/mo and Nimble starts at Custom pricing. Compare all 8 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try ActiveCampaign freeAffiliateTry Nimble freePrice updated 12d agoPrice updated 12d ago
Best Value

ActiveCampaign - ActiveCampaign wins for marketing automation; Nimble wins for salespeople who value social media-enriched relationship management.

ActiveCampaign vs Nimble: Quick Pricing Facts

FeatureActiveCampaignNimble
Starting Price$15/moCustom pricing
Number of Plans71
Free TierNoNo
Pricing Modelusage-basedper-seat
Annual DiscountN/AN/A

ActiveCampaign and Nimble are both priced at $15/mo, making them equally accessible CRM tools. Together they offer 8 pricing plans with 110 features compared, so the best choice comes down to which features match your needs.

ActiveCampaign uses usage-based pricing while Nimble uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try freeAffiliate
Nimble
Nimble
Try free
Tier 1
Enterprise
$145/monthCheapest
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
The CRM You Will Actually Love Using.
Custom pricing
Start with The CRM You Will Actually Love Using.
Tier 2
ProPopular
$79/monthCheapest
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
-
Tier 3
Plus
$49/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
-
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
-
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
-
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
-
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core
-

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ActiveCampaign

Marketing automation and CRM platform for customer experience

View all ActiveCampaign plans

Nimble

Social CRM that enriches contacts from social media profiles

View all Nimble plans
Our Pick

ActiveCampaign

ActiveCampaign wins for marketing automation; Nimble wins for salespeople who value social media-enriched relationship management.

Based on pricing data only. Review the full comparison below for your specific needs.

Try ActiveCampaign freeFrom $15/mo

Which Should You Choose?

Choose ActiveCampaign if:

  • •You need marketing automation with email campaigns and complex automation workflows
  • •Your team runs automated sequences and pipeline management together
  • •ActiveCampaign's automation capabilities far exceed Nimble's basic features

Choose Nimble if:

  • •You need a social media-enriched contact management tool that works across platforms
  • •Nimble aggregates social media data and enriches contacts automatically
  • •You want relationship intelligence that integrates with LinkedIn and Twitter data

ActiveCampaign is a marketing automation CRM. Nimble is a relationship management tool that enriches contacts with social media data. Nimble's social enrichment is unique but less relevant for B2B sales teams. ActiveCampaign's automation is better for teams running campaigns. For relationship-driven salespeople, Nimble's social intelligence adds value.

Try ActiveCampaign freeFrom $15/mo
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Frequently Asked Questions: ActiveCampaign vs Nimble

How many pricing plans does ActiveCampaign have vs Nimble?
ActiveCampaign offers 7 pricing plans, while Nimble offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
Does ActiveCampaign or Nimble offer custom enterprise pricing?
Nimble offers a custom-priced enterprise tier for larger teams. ActiveCampaign lists all its pricing publicly.
What pricing models do ActiveCampaign and Nimble use?
ActiveCampaign uses a usage-based pricing model, while Nimble uses per-seat pricing. The right model depends on your team size and usage patterns.
How do ActiveCampaign and Nimble compare for CRM?
Both ActiveCampaign and Nimble are CRM tools. ActiveCampaign offers 7 plans starting at $15/mo, while Nimble offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. ActiveCampaign Official Pricing- Vendor pricing page
  2. Nimble Official Pricing- Vendor pricing page

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