Clay vs Twenty: Pricing Comparison 2026
Side-by-side pricing comparison of Clay and Twenty. See all plans, features, and costs at a glance.
Bottom line: Twenty starts at $9/mo, making it $158/mo cheaper than Clay ($167/mo). Clay offers a free plan.
Last updated: March 16, 2026
Clay vs Twenty: Quick Pricing Facts
| Feature | Clay | Twenty |
|---|---|---|
| Starting Price | $167/mo | $9/mo |
| Number of Plans | 4 | 2 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | open-source |
| Annual Discount | N/A | N/A |
Twenty is the more affordable option, starting at $9/mo compared to Clay's $167/mo. Both are CRM tools with 6 combined pricing plans and 29 features compared.
Clay stands out with a free plan for getting started. Clay uses usage-based pricing while Twenty uses open-source pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans |  Clay Try it free |  Twenty Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| Pro $9/month Includes
|
| Tier 2 | Launch $167/month Includes
| Organization $19/monthCheapest Includes
|
| Tier 3 | GrowthPopular $446/monthCheapest Includes
| — |
| Tier 4 | Enterprise Custom pricing Includes
| — |
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Clay
Clay offers a free plan, offers 4 tiers vs 2.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Clay
Try Clay freeWhich Should You Choose?
Choose Clay if:
- •You need a free plan with Unlimited seats and tables, Run multi-provider waterfalls—Clay offers no-cost access with no credit card required
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Clay offers 13 additional features across its plans
- •Your team needs custom enterprise pricing—Clay offers negotiated terms for large deployments
Choose Twenty if:
- •You want lower per-user costs—Twenty starts at $9/mo, saving $158/mo compared to Clay at $167/mo
- •Twenty's open-source pricing lets you match exact team size without tier gaps
- •Twenty's feature bundling aligns with how CRM teams actually work day-to-day
Clay offers a free plan [1], eliminating the cost barrier for evaluation, while Twenty requires paid subscription from the start. This gives Clay a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Clay's free tier, upgrading to a paid plan at approximately $446/mo provides substantial additional functionality. Compare this pricing path against Twenty's tiering starting at $9/mo to assess total cost of ownership over 12 months. Clay's 4 tiers provide flexibility at different budgets, while Twenty's 2 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Clay is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Clay vs Twenty
Which is cheaper, Clay or Twenty?
How many pricing plans does Clay have vs Twenty?
Does Clay or Twenty offer a free plan?
What is the most popular Clay plan?
Does Clay or Twenty offer custom enterprise pricing?
What pricing models do Clay and Twenty use?
How do Clay and Twenty compare for CRM?
Sources
- Clay Official Pricing— Vendor pricing page
- Twenty Official Pricing— Vendor pricing page
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