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Customer Support

Gladly vs Kayako: Pricing Comparison 2026

Side-by-side pricing comparison of Gladly and Kayako. See all plans, features, and costs at a glance.

Bottom line: Gladly starts at $29/mo, making it $50/mo cheaper than Kayako ($79/mo). Gladly offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Gladly vs Kayako: Quick Pricing Facts

FeatureGladlyKayako
Starting Price$29/mo$79/mo
Number of Plans51
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Gladly is the more affordable option, starting at $29/mo compared to Kayako's $79/mo. Both are Customer Support tools with 6 combined pricing plans and 21 features compared.

Gladly stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Customer Support needs.

Pricing Plans
Tier 1
Free
$0/monthCheapest
Includes
  • Basic features
  • Limited support
Start with Free
Kayako One
$79/month
Includes
  • Unified inbox
  • Ticketing system
  • Knowledge base
  • Live chat widget
  • Automation rules
  • Reporting & analytics
Start with Kayako One
Tier 2
Starter
$29/monthCheapest
$29 / year
Includes
  • All Free features
  • Email support
  • Basic analytics
Start with Starter
Tier 3
ProPopular
$99/monthCheapest
$99 / year
Includes
  • All Starter features
  • Phone support
  • Advanced analytics
  • Custom integrations
Start with Pro
Tier 4
Business
$199/monthCheapest
$199 / year
Includes
  • All Pro features
  • Dedicated account manager
  • Priority support
Start with Business
Tier 5
Enterprise
Custom pricing
Includes
  • All Business features
  • Custom solutions
  • Scalability options
Start with Enterprise

Swipe to compare plans →

Gladly

People-centered customer service platform

View all Gladly plans

Kayako

Unified customer service platform with chat and ticketing

View all Kayako plans
Our Pick

Gladly

Gladly offers a free plan, starts at $50/mo lower ($29/mo vs $79/mo), offers 5 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Gladly

Try Gladly free

Which Should You Choose?

Choose Gladly if:

  • You want lower per-user costs—Gladly starts at $29/mo, saving $50/mo compared to Kayako at $79/mo
  • You need a free plan with Basic features, Limited support—Gladly offers no-cost access with no credit card required
  • You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Gladly offers 9 additional features across its plans

Choose Kayako if:

  • You need predictable billing — Kayako's per-seat model avoids surprise overages
  • Kayako's focused feature set keeps your team in control without tool bloat
  • Your Customer Support team's workflow matches Kayako's feature organization more naturally

Gladly is the more affordable choice [1], starting at $29/mo compared to Kayako's $79/mo. For a 50-person team on paid plans, this translates to Gladly saving approximately $2500/month. Gladly offers 5 pricing tiers compared to Kayako's 1, giving you more granular control over scaling costs as your team grows. Across all tiers, Gladly provides 15 total features versus 6 for Kayako, offering a richer feature set depending on your specific needs. The pricing math favors Gladly for most team sizes. Kayako becomes worth the premium only when its differentiating features are central to your workflow.

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Frequently Asked Questions: Gladly vs Kayako

Which is cheaper, Gladly or Kayako?
As of March 2026, Gladly starts at a lower price point. Gladly starts at $29/mo while Kayako starts at $79/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Gladly have vs Kayako?
Gladly offers 5 pricing plans, while Kayako offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Gladly or Kayako offer a free plan?
Gladly offers a free plan, while Kayako does not. If budget is a concern, Gladly lets you get started at no cost.
Can I save money by paying annually for Gladly or Kayako?
Both Gladly and Kayako offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Gladly plan?
The Pro plan is Gladly's most popular tier, priced at $99/mo. Key features include All Starter features, Phone support, Advanced analytics.
Does Gladly or Kayako offer custom enterprise pricing?
Gladly offers a custom-priced enterprise tier for larger teams. Kayako lists all its pricing publicly.
How do Gladly and Kayako compare for Customer Support?
Both Gladly and Kayako are Customer Support tools. Gladly offers 5 plans starting at $29/mo, while Kayako offers 1 plan starting at $79/mo. Review the feature breakdowns above to see which better fits your Customer Support needs.

Sources

  1. Gladly Official PricingVendor pricing page
  2. Kayako Official PricingVendor pricing page

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