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ActiveCampaign vs Twenty: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Twenty. See all plans, features, and costs at a glance.

Bottom line: Twenty starts at $9/mo, making it $6/mo cheaper than ActiveCampaign ($15/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

ActiveCampaign vs Twenty: Quick Pricing Facts

FeatureActiveCampaignTwenty
Starting Price$15/mo$9/mo
Number of Plans72
Free TierNoNo
Pricing Modelusage-basedopen-source
Annual DiscountN/AN/A

Twenty is the more affordable option, starting at $9/mo compared to ActiveCampaign's $15/mo. Both are CRM tools with 9 combined pricing plans and 118 features compared.

ActiveCampaign uses usage-based pricing while Twenty uses open-source pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try it freeAffiliate
Tier 1
Enterprise
$145/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
Pro
$9/monthCheapest
Includes
  • Unlimited records*
  • Custom Objects & Fields
  • APIs & Webhooks
  • Email Integration
  • No credit-card required
Start with Pro
Tier 2
ProPopular
$79/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
Organization
$19/monthCheapest
Includes
  • All of the Pro Plan
  • SAML / OIDC SSO
  • Priority support
Start with Organization
Tier 3
Plus
$49/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core

Swipe to compare plans →

ActiveCampaign

Marketing automation and CRM platform for customer experience

View all ActiveCampaign plans

Twenty

Open-source CRM alternative to Salesforce

View all Twenty plans
Our Pick

ActiveCampaign

ActiveCampaign offers 7 tiers vs 2.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: ActiveCampaign

Try ActiveCampaign free

Which Should You Choose?

Choose ActiveCampaign if:

  • You need 7 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—ActiveCampaign offers 102 additional features across its plans
  • ActiveCampaign's 7-tier usage-based structure gives clearer cost visibility for budget planning

Choose Twenty if:

  • You want lower per-user costs—Twenty starts at $9/mo, saving $6/mo compared to ActiveCampaign at $15/mo
  • Twenty's 2-tier open-source structure gives clearer cost visibility for budget planning
  • You value Twenty's specific feature progression from free to advanced tier levels

Twenty is the more affordable choice [1], starting at $9/mo compared to ActiveCampaign's $15/mo. For a 50-person team on paid plans, this translates to Twenty saving approximately $300/month. Twenty offers 2 pricing tiers compared to ActiveCampaign's 7, giving you more granular control over scaling costs as your team grows. Across all tiers, Twenty provides 8 total features versus 110 for ActiveCampaign, offering a more focused toolset depending on your specific needs. If controlling SaaS spend is a priority, Twenty offers the better cost-to-value ratio. Consider ActiveCampaign only if its unique capabilities directly address a gap Twenty cannot fill.

Best choice: ActiveCampaign

Try ActiveCampaign free
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Frequently Asked Questions: ActiveCampaign vs Twenty

Which is cheaper, ActiveCampaign or Twenty?
As of March 2026, Twenty starts at a lower price point. ActiveCampaign starts at $15/mo while Twenty starts at $9/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does ActiveCampaign have vs Twenty?
ActiveCampaign offers 7 pricing plans, while Twenty offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
What pricing models do ActiveCampaign and Twenty use?
ActiveCampaign uses a usage-based pricing model, while Twenty uses open-source pricing. The right model depends on your team size and usage patterns.
How do ActiveCampaign and Twenty compare for CRM?
Both ActiveCampaign and Twenty are CRM tools. ActiveCampaign offers 7 plans starting at $15/mo, while Twenty offers 2 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. ActiveCampaign Official PricingVendor pricing page
  2. Twenty Official PricingVendor pricing page

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