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ActiveCampaign vs Twenty: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Twenty. See all plans, features, and costs at a glance.

Bottom line: Twenty starts at $9/mo, making it $6/mo cheaper than ActiveCampaign ($15/mo). Neither offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try ActiveCampaign freeAffiliateTry Twenty freePrice updated 11d agoPrice updated 11d ago
Best Value

ActiveCampaign - ActiveCampaign wins for marketing automation; Twenty wins for technical teams that want a free, open-source self-hosted CRM.

ActiveCampaign vs Twenty: Quick Pricing Facts

FeatureActiveCampaignTwenty
Starting Price$15/mo$9/mo
Number of Plans72
Free TierNoNo
Pricing Modelusage-basedopen-source
Annual DiscountN/AN/A

Twenty is the more affordable option, starting at $9/mo compared to ActiveCampaign's $15/mo. Both are CRM tools with 9 combined pricing plans and 120 features compared.

ActiveCampaign uses usage-based pricing while Twenty uses open-source pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try freeAffiliate
Twenty
Twenty
Try free
Tier 1
Enterprise
$145/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
Pro
$9/monthCheapest
Includes
  • Full customization
  • Create custom apps
  • AI Agents with custom skills
  • 50 workflow credits/year included
  • Standard support
Start with Pro
Tier 2
ProPopular
$79/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
Organization
$19/monthCheapest
Includes
  • Everything in Pro
  • Row-level permissions
  • SAML/OIDC SSO
  • Custom domain
  • Priority support
Start with Organization
Tier 3
Plus
$49/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
-
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
-
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
-
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
-
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core
-

← Swipe to compare plans →

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ActiveCampaign

Marketing automation and CRM platform for customer experience

View all ActiveCampaign plans

Twenty

Open-source CRM alternative to Salesforce

View all Twenty plans
Our Pick

ActiveCampaign

ActiveCampaign wins for marketing automation; Twenty wins for technical teams that want a free, open-source self-hosted CRM.

Based on pricing data only. Review the full comparison below for your specific needs.

Try ActiveCampaign freeFrom $15/mo

Which Should You Choose?

Choose ActiveCampaign if:

  • •You need marketing automation with email campaigns and complex automation workflows
  • •Your team needs a mature, reliable platform with proven deliverability
  • •ActiveCampaign's feature set and support quality are well-established

Choose Twenty if:

  • •You want a free, open-source CRM you can self-host and own fully
  • •Twenty is an open-source Salesforce alternative with a modern interface
  • •You want to avoid vendor lock-in and own your CRM data completely

ActiveCampaign is a mature SaaS marketing automation platform. Twenty is an open-source CRM that you can self-host. Twenty is in early stages but promising for teams that want data ownership and don't need marketing automation. ActiveCampaign is the clear choice for marketing automation. Twenty wins for technical teams that want a free, self-hosted CRM.

Try ActiveCampaign freeFrom $15/mo
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Frequently Asked Questions: ActiveCampaign vs Twenty

Which is cheaper, ActiveCampaign or Twenty?
As of July 2026, Twenty starts at a lower price point. ActiveCampaign starts at $15/mo while Twenty starts at $9/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does ActiveCampaign have vs Twenty?
ActiveCampaign offers 7 pricing plans, while Twenty offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
What pricing models do ActiveCampaign and Twenty use?
ActiveCampaign uses a usage-based pricing model, while Twenty uses open-source pricing. The right model depends on your team size and usage patterns.
How do ActiveCampaign and Twenty compare for CRM?
Both ActiveCampaign and Twenty are CRM tools. ActiveCampaign offers 7 plans starting at $15/mo, while Twenty offers 2 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. ActiveCampaign Official Pricing- Vendor pricing page
  2. Twenty Official Pricing- Vendor pricing page

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